How to Advertise on Retail Shopping Bags

09 Sep How to Advertise on Retail Shopping Bags

Paper Bag Ads gets your ads on the best retail shopping bags in over 10,000 stores.  We can get your brand in front of every single customer at Food Lion, Kroger, Pathmark, Pick ’n Save, Piggly Wiggly, Safeway, ShopRite, Supervalue, and Winn Dixie.

How did the business come about?

We were planning on putting ads on Pizza boxes, but after thinking it through it would be too time-consuming to call on local businesses to sell ads for local pizza stores. After many months of brainstorming.  This one checked all the boxes:

• Nationwide Presence
• Improve the Environment
• Create a new Exclusive Advertising Channel
• Help major brands feel local & get a green seal of approval from customers

Paper Bag Ads help large brands get their message out to a local community and have the community feel good about the advertiser. Retail shopping bags are the absolute perfect advertising opportunity to reach a massive customer base of grocery shoppers.

What are the contracts with the grocery stores like? 

We normally secure a multi-year agreement. Some chains, just tell us to secure the advertiser and they are onboard. Don’t forget the bags are free to grocery stores. So it’s not hard to sell free.

What businesses are target advertisers for the ads?

Consumer goods companies, auto manufacturers, insurance companies & new foods products.

I hear you’re looking for a sales rep. 

We currently have 18 sales reps around the country and find that they can’t handle the inquiries that are coming in some days. So we are expanding to 50 by year-end.